Great Green Idea By KLIA Express

Was traveling on the KLIA Express and happened to pay attention to the flyers that were given out by the cashier staff.

Information cards are given out by them and next to the dustbins are collection boxes for you to drop the cards into so they are recycled.

I think this is a really brilliant idea and I really like that it attempts to help save the earth. From the number of cards dropped into the collection boxes I can see that many of us really would make an effort to recycle if it was something we can do easily.

I’m wondering how I can use this idea with all my clients as the advertising and marketing industry is really responsible for a lot of paper wastage as flyers and brochures are cast away often without being read.

Go Green Idea KLIA Express

What is the use of a house if u haven’t got a tolerable planet to put it on?~Henry David Thoreau

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Tagged as: advertising, green, KLIA Express, marketing, Recycling